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You’ve probably heard that Pinterest is the holy grail for bloggers when it comes to traffic to their site. I don’t disagree with this, but I know that certain things work and others don’t when it comes to promoting content on Pinterest. That’s why I’m giving you the 10 basic Pinterest do’s and don’t that every blogger should know.
A Pinterest Do
Vertical pins
If you are familiar with Pinterest then you know they have a vertical layout. This means that a pin that is longer than it is wide gets more space in the feed.
White space
white, light and airy. white will make your text appear clearer and bolder. choose an image with a lot of white space.
Join group boards
group boards are a beginner bloggers best friend when it comes to getting their content out there. That being said, group boards are also very beneficial for experienced bloggers too.
Rich pins
In my opinion, Pinterest makes the instructions for this more complicated than it needs to be. Emily from Easy Blog Emily has an amazing post that walks you through step by step with images to go with it.
Swap to a business account for free
This is sooo easy to do, and its free! This gives you access to analytics which is a very important resource to have at your fingertips as a blogger. It lets you know what is working and what isn’t, as well as the best places for you to pin.
A Pinterest Don’t
Horizontal pins
The opposite to my first Pinterest Do. Let me explain a little. Pinterest has a maximum width that they allow for pins on their home page. So no matter how wide you create your image, it will be scaled down to match the maximum width they allow. This means that your pin will get swallowed up by all the other pins around it.
Hard to read text
By this, I mean script or calligraphy text. I know, I know it looks cute. However, it makes it hard to read as people are scrolling and skim reading If you are going to use script fonts then use them to highlight certain words, and make these words bigger so that they are easier to read.
The 10 basic Do's and Dont's of Pinterest that every blogger should know! #Pinterest #blogging Click To Tweet
Text over an image
This relates to lots of white space and hard to read text. Having an image behind the text means that it is harder to read. Again, if people are scrolling and skim reading you want to make sure that your pins and headlines are the ones that catch their eye.
Pinning content that doesn’t appeal to your audience
If you already use Pinterest for personal use before you switch to a business account then make sure you make your personal boards private.
Stealing pins
This is a MASSIVE no-no. Do not think about doing this. Check out this post on Tailwind about what a stolen pin is and ways you can make sure you don’t steal unintentionally.
What do you think is the best and the worst? let me know below!
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